I noticed these lovely tags for sale at last week’s JunkMarket Under Cover and couldn’t resist taking a photo. It also started me thinking about what a difference a tag can make. One wouldn’t necessarily think about it consciously, but aren’t you likely to pay a little bit more for an item with a beautiful tag than the same item with a neon garage sale sticker on it?
The cards in the photo would make wonderful holiday gift tags. And how much more striking does a package look with a gorgeous trimming (tag included)?
It’s a lesson luxury brands have learned well: make the packaging remarkable and customers will buy your products, and happily pay more! Whether or not you’re a fan of Cartier or Chanel, you’ll do well to “dress up” your gifts. It does make a difference!
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